
The New York Times
Subscription offer
$0.25/wk intro, then $16/mo
A metered model's conversion page: a steep intro-price anchor ($4 struck through to $0.25/week), a monthly/yearly toggle, and a family upsell flagged “best value.”
Free tool
A searchable gallery of real publisher paywalls — hard, metered, freemium and registration walls, plus the subscription-offer pages behind them. Filter by industry, paywall type and price, and see what each one does well.
20 examples

Subscription offer
$0.25/wk intro, then $16/mo
A metered model's conversion page: a steep intro-price anchor ($4 struck through to $0.25/week), a monthly/yearly toggle, and a family upsell flagged “best value.”

Registration wall
Free account to continue
Before the paid wall, a softer registration gate: create a free account (or use Google/Apple/Facebook) to keep reading, trading an email for the article.

Hard paywall
Subscription required
A true hard wall: the article is cut off after the first lines with a single “Subscribe Now” path and a sign-in link for existing members. No free read.

Subscription offer
€2/mo intro (EU offer)
Two tiers side by side — a WSJ-only plan and a bundle with Barron's and MarketWatch — with a limited-time discount and a per-plan feature checklist.

Subscription offer
From $9.95/mo (2-week free trial)
A trade publisher's three-tier offer — print+digital, digital, and a two-week free trial — each with a full benefits checklist aimed at K-12 professionals.

Subscription offer
Annual print + digital bundle
A heritage title leading with its print+digital annual bundle flagged “best value,” plus a nod to 100+ years of archive access as the subscriber hook.

Free-trial offer
Free trial, from $50
A reader-supported nonprofit leads with a free trial (print issues + online access) and a “not ready to subscribe? give a one-time donation” fallback — conversion and donation in one page.

Membership offer
$4.99/mo or $44.91/yr
A membership framing (“become a member”) rather than “subscribe,” with the annual plan badged “cheapest” and a flat monthly alternative, aimed at a niche sports audience.

Subscription offer
From $0.25/wk intro
Three options at once — digital, annual digital (pre-selected as “best deal”), and print+digital — with a free tote incentive and a strong intro-price anchor.

Subscription offer
$2.50/mo, first month free
A bold editorial header (“Connect to what matters”) over the offer, with a first-month-free hook and a benefits list that leans on the WIRED app and newsletters.

Subscription offer
Digital $39/yr · Unlimited $99.50/yr
Two clearly separated tiers — digital vs unlimited (with a 50%-off flag) — above a full feature-by-feature compare table, the classic “good/better” ladder.

Supporter offer
Reader-chosen amount
The reader-support model: content stays free, and the page asks you to “support fearless, independent journalism” by choosing your own amount across one-time, monthly and annual.

Subscription tiers
From $12.50/mo
Three tiers with the middle “Digital & Print” option highlighted as “most popular” — textbook decoy pricing — each with its own feature checklist and a group/corporate route.

Subscription offer
From $14.95/yr
A nonprofit pitch (“support nonprofit journalism… the stories others ignore”) with print/print+digital/digital options and an optional extra-donation field baked into checkout.

Subscription offer
$1 for 4 weeks intro
A local paper's three-tier offer (digital, +Sunday print, +7-day print) with a steep $1-for-4-weeks intro and a “support independent local journalism” frame.

Premium subscribe (STAT+)
STAT+ premium subscription
A premium B2B product (STAT+) walled behind a full signup form — email, role and industry fields — qualifying leads at the point of subscription, with a group-rate route.

Subscription offer
From $19/yr
A single-column print+digital flow with the iconic cover alongside the form, a billing-country selector, and the benefits checked off beside the price.

Subscription offer
$1/mo for one year
A lifestyle take on the three-option layout (monthly, annual “best deal”, all-access) with an aspirational header and a free-tote incentive.

Subscription offer
Less than $0.99/wk
A mission-driven pitch (“support the mission”) with digital-access vs home-delivery options and subscriber testimonials from service members — community framing over hard pricing.

Subscription offer
$1 for 4 months, then $60/yr
A two-tier dark-header offer — a deep intro ($1 for 4 months) beside an annual plan badged “best value” at 71% off — with a separate print-delivery path below.
Examples are captured from live publisher sites and dated. Pricing and offers change often — follow each card's link to confirm the current paywall. Screenshots are shown for reference and commentary; all trademarks belong to their owners.
A paywall is the screen a publisher uses to restrict content until a reader subscribes, registers, or pays. The gallery above shows the four common approaches in the wild: hard paywalls that block everything, metered paywalls that allow a few free reads, freemium models that keep some content free, and registration walls that trade access for an email. Most publishers blend them, and the pricing page is where the model turns into revenue.
Looking at real paywall examples side by side makes the patterns obvious — the struck-through intro price, the annual-vs-monthly toggle, the “best value” family tier, the free trial that converts to a monthly plan. Pelcro is the subscription and paywall platform that runs these exact mechanics for publishers, so the strategy you see here is one you can ship.
See how Pelcro's paywall software worksA paywall is the screen a publisher shows to restrict access to content until the reader subscribes, registers, or pays. The main types are hard paywalls (no free reading), metered paywalls (a set number of free articles, then a wall), freemium (some content always free, premium content paid), and registration walls (free, but you trade an email to keep reading).
This gallery collects real paywall and subscription-offer screens from publishers across news, business, trade, education and more — the actual pricing pages and article walls readers see. Each example is tagged by industry, paywall type and price so you can compare approaches side by side instead of reading a static list.
A hard paywall blocks every article until you subscribe (the Wall Street Journal is the classic example). A metered paywall lets you read a few articles free each month, then walls the rest. Freemium keeps some content permanently free and reserves the best or most specialised content for subscribers. Many publishers combine them — a registration wall first, a metered allowance, then a hard wall.
Yes. Every example is captured from the publisher's live site and dated, then framed consistently so the gallery is easy to scan. Pricing and offers change often, so each card shows when it was captured and links to the live page.
Pelcro is the subscription and paywall platform behind the kind of screens in this gallery — metering rules, hard and freemium walls, registration gates, pricing, offers and billing — so publishers can run the exact paywall strategy they see here without building it from scratch.
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