Flexible Paywalls for Subscription Monetization
Boost conversions and tailor access with Pelcro's dynamic paywall software. Control metered and premium content gating to match your audience strategy.
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Trusted by
industry leaders
Features
Offer a seamless paywall experience
Convert readers into subscribers with Pelcro paywalls.
Build custom paywalls with no code
Use advanced targeting
Offer personalized and seamless paywall experiences
Create custom fields and conditions
Who it's for
Dynamic paywall software for marketing & operations
Pelcro's dynamic paywall software helps publishers convert readers into subscribers using metered or premium paywall strategies.
No code required to configure your subscription paywall
Easily create a metered subscription paywall and choose which content or features should go behind a content gate without writing a line of code.
Targeting for dynamic paywalls
Use advanced targeting to personalize your dynamic paywall experience based on location, device, or user behaviour.
Paywall A/B testing & analytics
Run A/B tests by creating multiple subscription plans with different pricing, messaging, and targeting rules, then compare conversion performance across variants.
Targeting
Precise targeting & content rules
Fine-tune exactly where and to whom a paywall appears.
URL pattern targeting
Target or exclude specific pages by matching a URL pattern, so a paywall shows exactly where you want it and nowhere else.
Custom JavaScript targeting
Write a custom JavaScript condition — for example, target only unauthenticated visitors or check data from your own API — for targeting logic beyond the built-in criteria.
Meta tag (Open Graph) targeting
Tag articles with an Open Graph article:tag and target or restrict a paywall to just that content — ideal for gating a specific content vertical.
Customizable paywall copy
Add JSON metadata to customize step-by-step text like button labels, and use rich text formatting to add links within your paywall's title and subtitle.
SEO & trust
Built for SEO and enforcement
A strict paywall shouldn't cost you search rankings or reliability.
SEO-safe by default
Pelcro automatically detects search crawlers like Googlebot and Bingbot and disables the paywall for them, so your content stays fully indexable and keeps its search ranking.
Server-side enforcement
Paywall state is exposed via cookies so you can validate access server-side, giving you full control over how strict your paywall enforcement is.
Transparent attribution
Every paywall includes a small “Powered by Pelcro” link back to pelcro.com, implemented as a crawlable, dofollow link with branded anchor text.
For readers
Subscription paywall experience for end users
A seamless paywall experience
A fast and seamless experience that takes customers from user to subscriber.
Personalized paywall experiences
Customers see more personalized messaging and relevant plans available in their country, using their language, and presented in their currency.
Entitlement-based access control
Grant access based on the specific plan a customer is subscribed to, so the right content or feature unlocks automatically for the right subscribers.
For developers
Developer tools for building custom paywalls
Pelcro's developer tools make it easy to integrate dynamic paywall software into existing websites, apps, or publishing platforms.
Prebuilt UI or fully headless
Launch fast with Pelcro's out-of-the-box paywall UI and restyle it with CSS to match your brand, or go fully headless and build your own components on our JavaScript SDK and APIs.
Server-side paywall integration
Utilize our server-side integration to gain full control over paywall rules and content gating logic.
Custom JavaScript & metadata targeting
Write custom JavaScript targeting conditions and configure JSON metadata to control exactly which users see a paywall and what its copy says — full details in our developer documentation.
What publishers say after moving to Pelcro
All customer stories“This software takes care of the important things — member management, billing, product/plan management, authentication — so we can focus on creating a unique and seamless experience for our members.”
“We chose Pelcro because they appeared to do everything we wanted to do, and they did it in a way we were completely happy with.”
“Pelcro's system has helped us improve the fluidity of our data flow between different systems.”
Get a free evaluation of your current funnel and user experience
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Launch your paywall with Pelcro
Pelcro's paywall software helps publishers and subscription businesses control premium content access, optimize conversions, and manage subscriptions from one unified platform.
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