The Pelcro Blog
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415 articles on subscriptions, billing and paywalls. Browse and filter from the blog home.
Pelcro Update: Introducing v1.35 (Voltaire)
At Pelcro, we’re always improving and updating our systems; this allows us to continue providing our clients with more tools that add real value to both them and their users—introducing Pelcro’s newest update, v1.35 (Voltaire). This update introduces machine-learning authentication, enhancements to our existing AMP integration as well as other changes and additions. What is Pelcro? Pelcro is a subscription and membership management software that provides all of the tools and insight necessary t
Product ReleasesNov 4, 20203 min readPelcro Welcomes Business-of-Data
Pelcro is excited to welcome business-of-data.com, Corninium’s new platform, which features a curated wealth of thought-leading insights via video podcasts, in-depth articles, reports, and interviews, is now part of the Pelcro family. Business-of-data.com empowers executives by enabling them to harness data as an asset to drive efficiency and innovation. By subscribing to the Business of Data, users gain access to a wealth of thought-leading insights from some of the business world’s most forw
Oct 28, 20201 min readPelcro’s Mailchimp Integration: An Introduction
Every growing business struggles with deciding on the best business software solutions to manage their expanding operations. That’s why you should always look for a platform that focuses on integrating third-party tools when considering the right subscription and membership management software for your company. Here’s a brief introduction to Pelcro’s Mailchimp integration, for the complete setup guide please refer to Pelcro’s Mailchimp Integration Documentation. What is Pelcro? Pelcro is a sub
Product ReleasesOct 21, 20203 min readMRR vs ARR: Which Model Is Right For Your Business?
Whether you’re a sales leader, a manager, or a rep, revenue is your ultimate bottom line, your guiding compass, your metric for success. With it, you can evaluate the performance of your business, team, and individual contributors. Subscription-based businesses differ from the traditional models, and as such, need their own metrics. But when you’re looking at ways to gauge your revenue, it ultimately boils down to MRR vs ARR (Monthly Recurring Revenue vs Annual Recurring Revenue). Recurring r
Industry TrendsOct 14, 20203 min readPelcro Update v1.34: Introducing Socrates
At Pelcro, we’re always improving our systems to provide our clients with more tools that add value to them and their users. Introducing Pelcro update v1.34 (Socrates). Our latest update introduces new integrations and improves on existing ones. We’re also introducing group subscriptions based on IPs and Domains, and much more. What is Pelcro? Pelcro is a subscription and membership management software that provides all of the tools and insight necessary to drive subscriptions, memberships,
Product ReleasesOct 7, 20202 min readBoosting Memberships with Content
If you are operating a subscription-based business, it’s of the utmost importance to generate enticing and useful content to engage your current customers and increase membership numbers moving forward. If your company is charging a monthly payment for access to your website or service, membership engagement is vital. Having static content that doesn’t change won’t cut it because once it’s been viewed/used, they won’t have a reason to continue browsing, which, in turn, will increase your chur
Industry TrendsSep 30, 20204 min readCRM: Your Customers, Simplified
Customer Relationship Management (CRM) is now considered a core feature for online businesses as one of the primary revenue drivers. It’s used by sales teams to automate their processes, store contact information and interactions in one accessible location, and as a tool to solidify the relationship between the company and its customers. What are CRMs? CRMs are a way for businesses to develop, manage, and sustain profitable relationships with their customers and potential customers. They (CRMs
Industry TrendsSep 23, 20204 min readAuthentication Vs Authorization: Two Sides of the Same Coin
Authentication Vs Authorization…what’s the difference? How important are they really? Digital security is more important today than ever, especially for subscription-based business models. However, you should keep in mind that while this process helps secure information by keeping it private, it’s by no means foolproof. As companies grow towards their digital maturity in these times of cloud-based systems and strict online security, most modern security systems are based on a two-step process.
Industry TrendsSep 16, 20202 min readAuthorization 101: Your Guide to Secure Accounts
As enterprises grow towards their digital maturity in these times of cloud-based systems and strict online security, most digital security systems are based on a two-step process. The first step is authentication, which determines the user identity, and the second stage is authorization, which then dictates what content the said user is allowed to access. What is authorization? Authorization determines what each user is allowed to access on your website, be it content or features. Upon verify
Industry TrendsSep 9, 20202 min readPelcro Update: Introducing v1.33 (Smith)
We are always making improvements to our systems to make sure we consistently provide our clients with more tools that add value to both them and their users. Our newest update introduces the first iteration of our eCommerce feature, Disqus and Dialog Insight integrations as well as changes in the JS SDK, UI, and Elements. Introducing Pelcro update v1.33 (Smith). What is Pelcro? Pelcro is a subscription and membership management software that provides all of the tools and insight necessary to dr
Sep 2, 20202 min readAuthentication 101: Your Guide to Secure Accounts
In this day and age, authentication is a part of everyday life. However, it’s crucial to keep in mind that while this process helps keep information private; it is by no means foolproof. That’s why it’s essential to use unique, personalized passwords that are hard to guess. This rings especially true for email accounts. What is authentication? Digital authentication is the process of determining whether someone is who they declare themselves to be. Authentication provides access to systems
Industry TrendsAug 26, 20204 min readMRR: 5 Tips to Improve Your Bottom Line
Whether you’re a sales leader, a manager, or a rep, revenue is your ultimate bottom line, your metric for success. It helps you evaluate the performance of the business, team, and individual contributors. Monthly Recurring Revenue (MRR) measures your recurring revenue normalized into a monthly amount. It’s a metric most commonly used by subscription and SaaS-based businesses. What is Monthly Recurring Revenue? Recurring revenue is the heart of these companies; with it, you don’t have to worry
Industry TrendsAug 19, 20204 min readLeveraging Group Subscriptions: Everything you need to know
As subscription models continue to develop, more companies have started offering group subscriptions. By leveraging group subscriptions, companies expand their targets from individual customers to groups and organizations. But what exactly are group subscriptions? And what is the real benefit they can add to your company? What are Group Subscriptions? By leveraging group subscriptions, you can make your content more available to organizations; allowing them to purchase digital access for a nu
Aug 12, 20202 min readSoft Paywall: 5 Rules for Success
A soft paywall (also known as a metered paywall) is a paywall that benefits both visitors and site owners alike. But how can you make the best of it? What is a Paywall Before we get into details of how you can make the most of implementing a soft paywall, we must first understand what exactly a paywall is. Paywalls are online features that businesses implement to set up a value exchange to grant access to content or experiences. Traditionally, the most common form of value exchange is content
Aug 5, 20203 min readSubscription Business Models: Reliable Revenue
Online subscription business models have been gaining popularity; with new delivery services for everything from meals to diapers, subscription boxes that promise to send carefully curated items, and much more. As more businesses adopt the subscription model, companies are starting to look for newer, and better ways to manage their subscribed customers; whether it’s one on one or as a group. Whether you operate a straightforward eCommerce business that’s been doing well for years; or are get
Jul 29, 20203 min readStripes.com Subscriptions increase by 203% with Pelcro
Stars and Stripes decided to change their subscription management software to Pelcro in August 2019. Since making the change, Stars and Stripes has seen a 203% increase in subscriptions
Case StudiesJul 22, 20204 min readCRM Software: Do You Really Need It?
CRM Software (Customer Relationship Management Software), a technology for managing your company’s relationships and interactions with customers, has gained popularity over the past few years. Approachable, easy to learn, and implement; CRMs streamline communication between a company and its customers by gathering customer interactions across multiple channels under one digital roof. Initially, this technology was designed for sales, marketing, and other services. However, now you can do a l
Jul 15, 20202 min readPelcro Client L’actualité Awarded Canada’s Best Magazine 2020
Canada’s Best Magazine: L’actualité, one of the world’s most prominent French-language publications.
Jul 8, 20202 min readDigital Wallet: How Apple Pay and Google Pay Grow Businesses
Smartphones have completely transformed the world around us. They’ve changed how we work, play, and even the way that we learn. And now the introduction of the digital wallet is transforming how we conduct business and pay for services. Traditional banking no longer meets the needs of today’s customers; that’s why businesses are looking for more convenient, user-friendly, and accessible options for their end-customers. With e-commerce on the rise, adding Apple Pay and Google Pay to your busin
Jul 1, 20203 min readRecurring Revenue: An Expedited Response Strategy
The recurring revenue model is a business model that focuses on stable, predictable, and scalable cash flow. It’s a disruptive trend that enables companies to grow their revenue streams while increasing their market share and gaining a competitive advantage in their industry. Most recurring revenue business ideas need a lot of hard work and dedication, but they pay off in the long run. Here are 5 simple steps to develop, and establish a successful recurring revenue model. 1- Establishing your
Jun 23, 20207 min readWhat is a paywall: An Evolving Definition
A paywall restricts content until a visitor pays, subscribes, or registers. See six paywall types, from hard and soft to dynamic, and how each drives revenue.
Jun 16, 20203 min readHow to Decrease Customer Service Requests
As a business, we love getting engagement from our readers and customers. However, when this engagement comes in the form of customer service requests flooding our inboxes, then it might be a symptom of a bigger problem. In addition, if your customers feel like they’ve been left out to dry because you couldn’t get to their request in a timely fashion, then that’s an additional problem on top of another. Wondering what can be done to reduce the amount of customer service requests? Keep on readi
May 19, 20204 min readSubscription Platform Documentation: What You Need to Know
We hear a lot about JS SDK documentation, API documentation, CSS documentation, and other subscription platform documentation. However, it’s a moot point if you don’t have a solid understanding of what exactly is documentation in the first place, as well as what it can offer your business. Keep on reading for a breakdown of what documentation does, as well as the many forms it takes. Moreover, we’ll take a deep dive about specific application elements can only be built with documentation at ha
May 12, 20203 min read5 Types of Readers: 5 Ways to Increase Your Reader Revenue
Getting to know your readers and what makes them tick is the key to increase your reader revenue. The trick here is the pesky little fact that your readers are not clones. They come in a variety of shapes, interests, sizes, wants, and needs. From your super fans who subscribed to your service the moment they saw your offer to your casual visitors who need a bit more wooing to take the plunge, there are ways to interact with each archetype that results in high conversion rates. Keep on reading
May 5, 20204 min read