The Pelcro Blog
All articles — page 12 of 17
401 articles on subscriptions, billing and paywalls. Browse and filter from the blog home.
5 Ways You Can Use Subscriber Data to Up-Sell
Every subscription business owner should know that subscriber data is the single most important asset for your business. Subscriber data is the driving force for both new sales and upsells. The key is understanding the data and applying it correctly to your marketing campaigns. Keeping track of your subscriber data has never been easier with access to modern tools. It has also become increasingly important as competition stiffens. Understanding your customers on a deeper level has a direct cor
Mar 10, 20223 min readIntegrating Pelcro's Subscription Management Platform on Your Website
In this video tutorial, we show you just how quick and easy it is to get started on your subscription management journey by integrating Pelcro on your website. We will break down the platform basics and show you how to lay the groundwork so you can get started managing your subscriptions and memberships quickly. Previously we discussed the process of how to set up your products and payment plans, and also how to configure them. If you haven’t checked them out yet, we recommend doing so after d
Product ReleasesMar 3, 20222 min readPelcro Release v1.48 (Knight)
There are many data sets in the world, but not every data set is complete. Pelcro’s latest release, V1.48 pertains to the back-end, is purely API-driven. It is also a direct result of improving the information architecture. With this release, we’re laying the foundation for a more user-friendly process of data collection. One that will be so much more than just an API, and builds further to support upcoming projects and collaborations. The Pelcro team is excited about this release because it ex
Product ReleasesFeb 25, 20222 min read3 Personalized Conversion Strategies To Increase Memberships
Introduction: Personalized conversion strategies are critical to getting the most out of your marketing efforts and driving membership sign-ups. Today consumers have come to expect personalized content as a standard, and businesses are forced to prioritize personalization efforts. Personalization is important because everyone wants to feel that the conversation is 1 to 1 and not 1 too many. Sending relevant and personalized messages is not just a nice touch, it gets results! Below are a few wa
Feb 18, 20222 min readBest Strategies To Improve Conversion Rates As A Subscription Business
The goal of every subscription business is to improve conversion rates. By increasing subscription conversion rates and experiencing predictable MRR (monthly recurring revenue) growth at the end of each quarter this becomes possible. Statistics show that for most websites, 26-70% of users bounce immediately (i.e. leave the website without taking any action). Whether you are trying to attract leads on your website or landing page the advice is the same. You only have a few seconds to capture th
Feb 11, 20223 min readPelcro Platform Release v1.47 (Eliot)
“What do we live for, if it is not to make life less difficult for each other?” – George Eliot Introduction: Platform Release v1.47 is our first release of the year. As such, we focused on user experience and information architecture as the common themes of this release. We wanted to set a precedent for 2022 and beyond. V1.47 is inspired by George Eliot (Mary Ann Evans), because of the need to delve into realism and psychological insight. Our team uses these characteristics to understand and im
Product ReleasesJan 28, 20222 min readPelcro Update v1.46; ‘Locke’d and Loaded
Introduction: As the year concludes and the final quarter comes to an end; we wanted to seal this year with a Pelcro update that elevates business development and customer understanding. This way, you have a better understanding of your customer and subscriber insights. Which results in helping you set the right goals to position your business better, as the new year approaches. Centered around enhancing data insights we are excited to announce Pelcro update v1.46 (Locke). Prevalent through a
Product ReleasesDec 20, 20213 min readPlatform Update V1.45; Derrida
“What cannot be said, above all, must not be silenced, but written.” -Jacques Derrida Introduction: We are back with another Pelcro platform update! This platform update is full of new visual communication improvements, API enhancements, and your run-of-the-mill security checks, that just keep getting better. Inspired by Jacques Derrida, the famous Algerian-French philosopher and the founder of deconstruction. Why? The theme of this update is going through the different components of our platf
Product ReleasesDec 3, 20213 min read3 Reasons Why Our Social Login Feature Is Great For Your Business
Introduction: As you may know by now, we spend most of our time thinking of new ways where you can improve your business on our platform. We do this by researching and providing new incentives through features and enhancements. These features and enhancements would result in an increase in your conversion rate and drive up your sales, like our social login feature. If you classify as a lead generation-oriented website, research shows that the average website bounce rate is about 30%-50%. Thi
Product ReleasesNov 15, 20213 min readPelcro Webinar – How To Start, Grow, and Optimize Your
Introduction: Throughout our client calls, we tend to come across questions that trouble the minds of all membership and subscription business owners and operators. Regardless of the industry, there is a shared consensus that the ultimate goal is to reduce churn, ideally both customer churn and revenue churn as well. Although the question still remains how? How do businesses minimize churn while effectively grow and optimize memberships and subscriptions? What about if you want to start, whe
WebinarsNov 3, 20212 min readPelcro Update v1.44 Plato – Building On The Greats.
Perfecting our platform is an integral part of the Pelcro process. We constantly strive to push the limits to provide a great user experience and functionality. We are aiming to enable your business to connect your audience, customers, partners, and systems in a way that is both pleasant and productive when using the platform. Our platform update aims to please and ease the subscription management operations for both you, as well as your subscribers. Update v1.43 was centered around user experi
Product ReleasesOct 25, 20213 min readSetting Up Products and Payment Plans – Pelcro Plain And
Back again with another episode of Pelcro Plain and Simple! Where we take you through a seamless journey of how to set up and get the most out of your Pelcro account and the platform. Bite-sized and easy to consume, you can watch this any time, anywhere. So bring some snacks and find a comfortable seat. We are about to get started on setting up your products and payment plans. What To Expect: This episode is all about setting up the products and payment plans for your website on the platform
Oct 13, 20212 min readUpdate v.43: Protagoras Perfecting User Experience
Our Pelcro update is back again, and we have some surprises for you. At this point, improving our platform to provide the best experience for our clients has become an integral part of our process (and a way of life). We take our time to really understand your comments and reflect them on our platform. When it comes to usability, there are always many ways in which we can improve the experience for our clients. Ultimately, we simply believe that user experience isn’t based on what our platfor
Sep 23, 20212 min readThe Fastest Subscription Platform Just Got Faster
Just like the industry itself, we are constantly evolving to ensure that our new features are improving your overall business. Adding value to you and your customers through our variety of services. Focusing on user experience at the core of all our updates and changes. This time it’s all about creating a fast checkout process for our clients and their users. It’s important to improve and adapt to the needs of our clients and their users. Our new saved addresses and credit card details featur
Sep 7, 20212 min readV1.42 Pelcro Update; Praising Pliny
“True glory consists in doing what deserves to be written; in writing what deserves to be read” – Pliny The Elder At Pelcro, we always aspire for adaptability by design. That is to say, with every new release, we use your feedback to introduce and enhance features for a digital ecosystem that drives better business value. We’re certainly excited to share our Pelcro update with our latest and greatest release: v1.42 (Pliny). Why Pliny? Pliny the Elder, was a Roman author, philosopher, and nava
Sep 2, 20212 min readSetting Up An Account – Pelcro Plain And Simple Ep. 1
How To Set Up An Account On Pelcro? Getting started can seem a bit overwhelming, but the beauty of the Pelcro process is that you don’t need to be a tech genius to master the platform. With our short, bite-sized tutorial videos we will show you how to set up and get the most out of your account. That’s not to mention all the little tips and tricks you might have not discovered yet. All you need to do is find a comfortable seat and get ready to be taken on a journey through Pelcro. How It’s Go
Aug 11, 20211 min read‘Saved and Followed’ Feature Elevating Your User Experience
When we think of online subscriptions or memberships, it’s easy to associate them with content/feature access. Of course, access to gated content or premium features is a great incentive to subscribe, but it’s not the only reason users choose to do so. A huge determining factor is the user experience. One that fosters engagement and loyalty by offering a personal, memorable experience, matters. If you’re considering ways to do so or wondering how this can be achieved, you’re in luck. What if I
Jul 28, 20212 min readPelcro’s Advice? Go With Group Subscriptions!
As a business owner or manager, there are a few things you’d want to capitalize on. Specifically when operating an online business or platform such as a subscription service. Maximizing profit through subscriptions and subscribers is one of them. Whether individual subscriptions or group subscriptions, the most important thing is to get people signing up. Gone are the days of having to go door to door to each potential customer or subscriber. We are here to introduce to you the solution. Grou
Jul 21, 20213 min readSetup Identity, Authorization, and Billing in 5 minutes
Fast, seamless, and simple! That’s what you should expect when using Pelcro’s state of the art software. So sit back, check your audio, and get ready for one of our timely Tech Talks. We give your website a subscription solution. Aiming for greatness and focusing on improving and revolutionizing our software. We are here to give you the best user experience possible. Creating a straightforward and effortless implementation, while ensuring your team can embed our solution into your website via
Jul 14, 20211 min readPELCRO UPDATE: Taking You Beyond With Integrated Software Solutions!
Introducing Galileo Focused on adapting and evolving our minds, knowledge, and our integrative software. We at Pelcro believe that as things develop one important aspect of our work must always stay the same; quality. From our user-centered experience to our integrated software solutions. We know that it’s just as important to identify the right data-driven measures to determine guiding sensors. Aiming to create a constant stream of information to evolve our integrative features in Klaviyo, Se
Jun 30, 20213 min readIncrease Website Conversions with Apple Pay and Google Pay
Long gone are the days where only cash was used for accepting payments. Various instant payment methods are now possible thanks to technological advances. When setting up your website to receive subscription payments from customers; finding out which types of payment methods to use is essential for your business. Not only because there are different types to choose from, but because all of them can be your gateway to maximize revenue opportunities. This is where digital wallets like Apple Pay
Apr 27, 20217 min readHow to Get the Fastest Subscription Process on Your Website
There is no denying that your website can be the most powerful marketing tool at your disposal. It is your salesman that’s working 24/7, and as such, could be a centerpiece of your marketing efforts. Since your website is the first stop for new visitors, providing a fast subscription process is crucial. This is to attract and retain customers. The fact is, if your UX design and accessibility click with your target audience, your product prospers and grows. To that part, sometimes you are not
Mar 30, 20217 min readPelcro Update: Introducing v1.38 (Hypatia)
At Pelcro, we’re always improving and updating our systems. Consequently, this allows us to continue providing our clients with tools and systems that add real value to both them and their users. Therefore, we are introducing Pelcro’s newest update, v1.38 (Hypatia). This new release introduces an improved user interface that provides a better experience upon registration. For example, we’re also adding lots of improvements to the address functionality in the platform. This includes new export li
Mar 18, 20213 min readPelcro’s Email Automation Best Practices
In this day and age, both small and growing businesses need to do everything they can to squeeze every drop of value out of the technology they use. Typically, they have limited resources. As such, they need to maximize their efficiency and productivity, generally with a small team of marketers or even a single one running the whole show. Thus, adhering to marketing automation best practices is the key to successfully growing the business, and it all starts with email automation. Email automat
Industry TrendsJan 27, 20215 min read